by Akshata Shirsath | Jul 27, 2021 | Digital Marketing, Email Marketing, Marketing Strategies
Email marketing is an effective way for businesses to communicate with their customers and foster long-term relationships. It has been a practice that marketers have been using for a long time and continue to use. According to Statista, in 2019 the number of global...
by Akshata Shirsath | Jul 22, 2021 | B2B Marketing, Business Owners, Digital Marketing, Marketing Strategies
B2B marketing refers to any marketing efforts geared toward a business or organization. A B2B marketing strategy can be different from a B2C marketing strategy. In B2B scenarios buyers behave differently. A B2B buyer wants to be educated through content. Unlike B2C...
by Akshata Shirsath | Jul 21, 2021 | B2B Marketing, Content Marketing, Marketing Strategies, Social Media Marketing
Content marketing strategy is used by several businesses to attract, engage, and convert their potential customers. It focuses on creating and distributing content for target audiences that solves their problems or pain points. For B2B companies, content is very...
by Nishan Singh | Jun 18, 2021 | Marketing Strategies
What is the purpose of marketing? Very few people can answer this question, let alone, tell you how to achieve those primary purposes. If you were to ask this question to 100 different business people, you would get a myriad of different answers. Some...
by Akshata Shirsath | Jun 10, 2021 | App Development, Digital Advertising, Marketing Strategies
Mobile app usage has grown significantly. People choose to spend more time on mobile apps. There are new apps added in the app stores each day. Users spend 85% of their time in apps when using smartphones. With so many users interacting with various apps daily,...
by Akshata Shirsath | Jun 8, 2021 | Digital Marketing, Email Marketing, Marketing Strategies, Mobile App Marketing
With the advanced technology, smartphone usage has grown significantly over the years. People invest a lot of time and money into getting the latest smartphone with innovative features. Consumers spend more time on mobile devices in a day as compared to desktops....
