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How to know your target market like the back of your hand

by Nishan Singh | Oct 21, 2015 | Business Owners, Online Marketing, Planning, Strategy

Effective marketing requires a very good understanding of your target customer. Begin by writing the name of your target market, e.g. “Lower Hutt businesses of 5+ employees.” Then ask yourself these 13 questions to help you describe your customers and their behavior....
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