by Nishan Singh | Jul 10, 2018 | Website Development
You recently got a new website with a beautiful design, a showcase of your products and services, a well-crafted Call to Action (CTA) buttons asking people to buy your products/services and all the reasons why people should choose you over your competitors. However,...
by Nishan Singh | Jul 3, 2018 | Marketing Automation
With the growth in the use of the internet and e-commerce in business today, we’re also seeing a whole new world of marketing techniques. As the saying goes, ‘if you snooze, you lose’, and this has never been truer especially with digital marketing. One area which is...
by Nishan Singh | Jun 11, 2018 | Digital Marketing
Think of your largest competitors. The ones who dominate the industry that you’re in. Write 3 of those competitors down on a piece of paper. Now do some research and answer the following questions: What are they doing differently? Hint: Chances are that they...
by Nishan Singh | May 22, 2018 | Business Owners, Planning, Strategy
According to a study by Smart Insights, 46% of businesses don’t have a well-defined online marketing strategy, 16% of the businesses have a strategy but hey haven’t integrated it into their marketing activities. As said by Chinese Philosopher Sun Tzu-...
by Nishan Singh | May 16, 2018 | Business Owners, Digital Marketing, Marketing Strategies, Online Marketing
Over the last couple of years, I have met many business owners in the Greater Toronto Area. Most of them realize the changing buying behaviors of their prospects and consumers in favor of digital marketing, but they all share one common concern- “How do I...